SEO ForEcommerce Websites in Kenya

E-commerce E-mail Marketing

They are product or service sales pitch that lead to a purchase. E-mails are powerful tools that can give business access to many customers. However, since everyone is doing it, you need a unique way to sell your product that captures your attention. If the e-mail cannot get you a direct sale, it should at least pull the customer to the e-commerce page.

BeyondRanks Marketing Solutions’ e-commerce SEO services are a collage of strategies carefully selected to fit a specific market. From banners to content generation and service description, our e-mail marketing services guarantees a higher conversion rate. Although the process takes time, it greatly impacts the long-term online marketing strategy.

Product Description and Optimization

Like the normal page or site SEO optimization, each product page should have a specific keyword. SEO works like a customer pull when they such for a particular product online. For example, when looking for a boy jacket online, the two words are the keywords, and any other information on that page should describe it.

You should have experience in sales language to get the right information to your potential customer. From the keyword density, URL positioning, meta information and product description, all supporting content should be optimized for maximum results. You can call on us for advice or outsource the whole project to us. Our support staff are content development specialists and can handle any product content with factual data, dimensions and product usability.

Content on product description pages is key and should be handled efficiently to capture the attention of the intended customer. Its length, tone and descriptive features should convert traffic into sales leads. BeyondRanks Marketing Solutions guarantees progressive and sustainable e-commerce SEO services.

E-commerce Sales and SEO Strategy

An E-commerce sales strategy brings together business development and integrated marketing. Online marketing is key to gaining enough traction online, but an e-commerce business needs a sales strategy to plan. Luckily, e-commerce marketing takes time to mature, giving you enough time to plan for a sustainable online business.

Market Research

As a business, you must understand competition, marketing philosophies and go-to-market strategies. They help you polish your plan and get the best practices in your marketing strategy. Your business must change based on market demands and adopt a lean working model to remain afloat. Market research also deals with product quality, consumer feedback and trends. To get a concrete marketing strategy, ensure you understand your industry and you will be ahead of your competitors.

Customer Description

A company is best known for its product, which is a product of extensive research into consumer behaviours. A product cannot solve every problem, meaning there is a lot of specialization based on the target consumer.

The company needs to settle on the customer’s description to get the best sales conversion. It outlines who they are, their age, what they like and why the product is ideal for them. From this description, the product or service can now plug in and solve the problem.

This clear-cut customer description saves time and resources used in marketing to the masses. Sellers record improved conversion rates and gather additional information that could help crystalize the sales plan.

Evolving MarketingTrends

Every day is a learning day at the markets. Technology simplifies production and distribution, which influences the cost of production. An e-commerce business must evolve to use contemporary technology to catch up with the cost factor.

E-commerce SEO services have effectively replaced below-the-line marketing. Its impact is huge, reaches more people and is easily manageable. It is a good opportunity to upgrade your business and move it online.

BeyondRanks Marketing Solutions can help you develop a perfect market strategy and help you implement it in record time. Our rates are affordable, with results guaranteed within a short time. Since business development is also our forte, you get end-to-end online sales and marketing services that can help your business grow in bits and bounds.

E-commerce SEO Keyword Research

To compete with Jumia and Kilimall within the e-commerce sector, you must know which word to focus on and its intensity. SEO should be popular to make the product visible, especially for a high-volume search. Therefore, it is ideal to do a keyword analysis to ascertain the level and magnitude of work to do.

Keyword and website analysis research is the first thing we do to any website to know its status. After that, we design an e-commerce SEO strategy to help you compete with the industry leaders, if not outdo them. We can help you actualize this strategy, guaranteeing results in not more than 6 months.

Other equally important e-commerce SEO tips include:

• Link building – on-site and off-site.
• Website speed optimization
• General website optimization